How to be clear you’re Adults Only


1. Harbour Lights (Adults Only)

Make the title of your webpage Harbour Lights (Adults Only) rather than just Harbour Lights. It's clear, and also suggests you’re probably not located in the part of town that's plagued by shrieking children - good new for those seeking somewhere quiet and peaceful.

2. Adults Only: minimum age 18, no infants, no babies

Prominently on the first page say Adults Only: minimum age 18, no infants, no babies. Give the minimum age otherwise people will book their children in as adults. Say ‘no infants, no babies’ otherwise people will turn up with babies believing somehow they don’t count. Strange but true.

3. Every page

Put Adults Only: minimum age 18, no infants, no babies on every page of your website including the Contact page. Perhaps as a footnote or in a box at the side of each page.

4. Terms & Conditions

Prominently in the T&Cs and similar documents clearly state you’re adults only, over 18, no infants, no babies, and that anyone arriving with under 18s will be asked to leave with no refund. People looking for an adults only place will be reassured by this.

5. Booking Confirmation Letter

NOTE: Harbour Lights is adults only, minimum age 18, no infants, no babies. If you arrive with anyone under 18 in your party you will be asked to leave. No refund will be given. Have this in bold in the first paragraph of the booking confirmation letter. People with children who missed or chose to ignore the other notices will unbook. People looking for adults only peace will be greatly reassured there really won’t be children there.

People looking for an adults only place will be delighted by this sort of clarity, confident they're booking somewhere that really will be adults only.

Examples


Adult Only Hotels

Adult Only Chalets, Lodges and Static Caravans